Real estate listing secrets top agents don't share

Negotiation Tactics and Closing the Deal

The ability to negotiate effectively is a hallmark of a successful real estate agent. This involves understanding the needs of both buyers and sellers and finding a middle ground that satisfies both parties. Agents often have a network of professionals, such as inspectors and mortgage brokers, to facilitate a smooth transaction. The Real Estate Buyer's Agent Council notes that skilled negotiation can save buyers an average of 5-10% off the listing price⁴.