Real estate listing secrets top agents don't share
Pricing Strategy: The Sweet Spot
Pricing a property correctly is another critical component that top agents master. Overpricing can lead to a listing stagnating, while underpricing might result in lost revenue. Agents often use comparative market analysis (CMA) to determine the optimal price. This involves analyzing similar properties in the area that have recently sold. The National Association of Realtors states that homes priced correctly from the start sell 50% quicker2.